Employee Loyalty: How to Strengthen Loyalty by Supporting Health and Wellbeing
- Guntis Zoldners
- Jun 13
- 2 min read
Updated: Jun 16
Replacing employees is expensive. Recruiting, training, and integrating a new person into the team takes a great deal of time and resources. High employee turnover costs more than it may seem, but this cost can be reduced. The solution? Employee loyalty.
The more loyal the employees, the more stable the team. This leads to greater productivity, trust, and a positive workplace climate. One of the most effective ways to promote employee loyalty is to genuinely care about their health and overall wellbeing.

6 Tips for Strengthening Employee Loyalty
Open communication. When managers truly listen and engage, trust begins to grow. Regular one-on-one conversations, surveys, and open-door policies help create a stronger connection between leadership and the team.
Opportunities for professional growth. Employees who have room to grow are less likely to look elsewhere. Seminars, mentoring programs, courses, and funded training signal that the workplace is committed to long-term development.
Recognizing and valuing achievements. Recognition sparks inspiration. Even a simple “thank you” or compliment can have a big impact. Bonuses, gifts, or team celebrations further enhance that feeling.
Work-life balance. Long hours without rest lead to burnout. A flexible work schedule or additional time off helps maintain balance and motivation.
Positive work environment. The work environment affects everyone’s mood. A supportive culture, shared activities, and basic human touches - like good lighting, colour, and comfort in the office - foster a sense of belonging.
Health insurance. Illness or health concerns affect everything - including work. Health insurance not only improves access to care but also clearly communicates that the company cares about its people.
Why Is Health Insurance Especially Important?
Health insurance is becoming a standard in competitive companies. It helps employees get timely care without fear of unexpected expenses. This results in a calmer mind, fewer sick days, and increased employee loyalty. And yes, this investment is more than just a cost. According to Latvian law, health insurance is not taxed as labour income up to a certain limit, making it a smart choice for both employees and employers.
How to Choose the Right Health Insurance?
Health insurance can be confusing; so many offers, terms, and complex wording. That’s where we at Perks insurance brokerage come in.
We:
Survey employees to understand their needs (optional)
Collect and compare offers from all insurers
Explain the differences and help you make an informed decision
Provide support throughout the policy period; at no extra cost
Conclusion: Loyalty Can’t Be Bought, but It Can Be Built
Care, attention, and thoughtful decisions help create an environment where employees feel valued and important. Health insurance is one of the ways to achieve this - effective, transparent, and impactful.
If you haven’t yet considered this solution, or if you’re unsure whether your current policy is the best fit, get in touch. We’ll help you find the most suitable option for your company.